Sales Promotion Center, at the top of the SHOPPER MARKETING AWARDS!

Sales Promotion Center, at the top of the SHOPPER MARKETING AWARDS!

The Shopper Marketing Awards, held at Gazarte, under the auspices of Boussias Communications, was honored by more than 170 leading executives from the retail sector. Sales Promotion Center stole the show, as it won the title of ‘Shopper Marketing Agency of the Year’ and 17 more awards in 15 different…

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Synergies aiming at our cultural heritage

Synergies aiming at our cultural heritage

By maintaining and strengthening its social profile, Sales Promotion Center becomes a companion with the most creative team, for reinforcing the cultural heritage of our country, the DIAZOMA association. The Sales Promotion Center’s mission is sharing the message of the association DIAZOMA to as many recipients as possible, so that…

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The Big Basket event NOYNOY with Dimitris Diamantidis!

The Big Basket event NOYNOY with Dimitris Diamantidis!

 A production of the Sales Promotion Center The pop – up basketball court was created because of the needs of the outdoor event on the pedestrian street of Peristeri, on November 3rd, outside the Zackret Sports shop. Children and families had the opportunity…

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The Sales Promotion Center to the 8th Athens Half Marathon!

The Sales Promotion Center to the 8th Athens Half Marathon!

     Highlighting the concept of HYGEIA PAVLIDES Chocolate, “Always beside you”, the Sales Promotion Center took over the entire brand presence in the 8th Athens Half Marathon (AHM) with a range of activities. A restored classical bus of the 1960s was the predominant element of the presence of HEALTH PAVLIDES,…

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5 awards for the Sales Promotion Center!

5 awards for the Sales Promotion Center!

Sales Promotion Center has been awarded… 5 Awards! and it continues to offer a wide range of services after 40 years of operation. In particular, he was awarded the Gold Award for the SONY a9 Photographer’s Event, a Bronze prize for the Duo Love Academy and another bronze prize for…

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The Sales Promotion Center has been certified with ISO 9001

The Sales Promotion Center has been  certified with ISO 9001

To Sales Promotion Center S.A. has received an ISO 9001: 2015 certificate which is the improved version since September 2017, it is demanding and complex, since it now introduces the indexes based on the company’s business policy that highlights the…

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Annual Anniversary Sales Promotion Center Conference

Annual Anniversary Sales Promotion Center Conference

We celebrated 40 years in the market! with a three-day conference in Vitina.  More than 65 executives from all over Greece participated in this year’s annual conference of Sales Promotion Center, which it took place this year in Vytina, Arcadia.

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Sales promotion center an Eternal brand

Sales promotion center an Eternal brand

Sales Promotion Center was awarded the bronze metal for the 39 years of operation from the economic magazine “The Business Review”. The company’s founders Nikos & Tzima Imirziadi, started operations in 1978, creating what would later be named below-the-line market. The award was accepted from the company’s next generation of…

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For the second year in a row the guerilla marketing activity for Jacobs

For the second year in a row the guerilla marketing activity for Jacobs

Jacobs smarts in the streets of Athens & Salonica. The guerilla marketing activation that designed, developed and operated by sales promotion center was targeting on further penetration and awareness of the new Jacobs campaign. Bystanders all over Athens and Salonica were surprised when the branded Jacobs Smarts, with 2 impressive…

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Jacobs – Put a Filter

Jacobs – Put a Filter

http://www.spc.com.gr/wp-content/uploads/2017/04/6.Jacobs-Bus-Stops-Smart-Cars.mp4 Sales Promotion Center created, coordinated and implemented the action “JACOBS PUT A FILTER!”. Put a filter in the right places and see what happens….

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NOYNOY with Kalimera!

NOYNOY with Kalimera!

http://www.spc.com.gr/wp-content/uploads/2017/04/2.Noynoy-kalimera-VID1.mp4 The breakfast we all enjoy and how we can start our day…strong! See what happened in the NOUNOU action with Kalimera!, which was created, coordinated and implemented by Sales Promotion Center.

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Jacobs, Summer needs color

Jacobs, Summer needs color

http://www.spc.com.gr/wp-content/uploads/2017/04/Jacobs_Ermis2017_Frappe_sf01_1min50sec.mp4 Check out the best moments from MarComms, Campaign “Jacobs summer needs color” created, coordinated and implemented by Sales Promotion Center.

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Pringles Summer Karaoke

Pringles Summer Karaoke

http://www.spc.com.gr/wp-content/uploads/2017/04/10.Pringles-Clip.mp4 We had fun with the Pringles Summer Karaoke event that Sales Promotion Center created, coordinated and implemented; which aimed at brand communications as well as consumer entertainment.

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Autan Outdoor Brand Activation

Autan Outdoor Brand Activation

http://www.spc.com.gr/wp-content/uploads/2017/04/9.Autan-Edit_2_Version-Report.mp4 The Autan outdoor brand activation created, coordinated and carried out by Sales Promotion Center, which aimed at brand communication as well as street sampling to consumers, was successfully completed.

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The 26th annual conference

The 26th annual conference

With the participation of more than 70 executives from all over Greece. The day started with a surprising thematic breakfast that excited all participants. The conference started with the annually review and the most important moments of 2016. Like every year all creative ideas and concepts were awarded, while for…

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Winners! 3 event Awards for the Sales Promotion Center

Winners! 3 event Awards for the Sales Promotion Center

  For the second consecutive year. The pioneer of below-the-line in Greece won 3 Silver Awards for 3 different Event Activations, demonstrating that experience is a defining factor for creativity and effectiveness. Specifically, two Silver Awards were awarded in the Best Brand Event category, for Jacobs Smart Coffee Moments and…

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Jacobs Cold Summer Activation for the “Colorful Summer” campaign

Jacobs Cold Summer Activation for the “Colorful Summer” campaign

The activation was designed, developed and executed from SPC with the objective to introduce consumers to Jacobs’ cold coffee varieties. Consumers had the chance to send a cold coffee to their favorite person in the morning through the online platform Jacobs – summer.gr Coffee deliveries took place in all major…

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Event Awards for SPC

Event Awards for SPC

At the Event Awards Ceremony, from Boussias Communication, sales promotion center achieved the highest position in 2 demanding categories – 2 silver awards – as no contestant got the gold Award. The first Silver Award was for Cutty Sark Urban Adventure Tours in the category of Brand Activation and the…

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Greek souvlaki with … PHILADELPHIA

Greek souvlaki with … PHILADELPHIA

Philadelphia developed 4 new tastes for souvlaki and SPC undertook the full support of the product launch. We created the press kit that was later on delivered to influencers and journalists, we organized street events all over Athens with mobile canteens that served souvlaki with Philadelphia and of course we…

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DUO POLICE

DUO POLICE

Teams of DUO POLICE did surprising “body/security checks” all over Greece to define who had condoms with them. With this fun and original hit & run sampling method, SPC informed consumers about the improved DUO condoms and supported the brand’s relaunch.

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The FAMOUS GROUSE STORE at GOLDEN HALL

The FAMOUS GROUSE STORE at GOLDEN HALL

Sales promotion center undertook the full support of all below-the-line activities for Famous Grouse’s new communication campaign “Take it personally”, with the main mechanism being the possibility for the consumers to create a customized gift by printing their own personalized bottle label. For the purpose of this campaign sales…

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Sales Promotion Center’s 24th annual conference

Sales Promotion Center’s 24th annual conference

On the 31st of January sales promotion center held its 24th annual conference at the Royal Olympic hotel in the center of Athens, with the participation of 74 executives from all over Greece. A financial review and a qualitative assessment of 2014 took place, while several executives were rewarded for…

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Jacobs Espresso Pop Up at Golden Hall

Jacobs Espresso Pop Up at Golden Hall

The sales promotion center designed and created the pop-up stage of Jacobs Espresso at Golden Hall, the most luxurious shopping center of Athens. At the same time, we undertook the branding of the activity and managed the agreement with the shopping center for the booking of the appropriate space and…

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e-promo for Coca-Cola & Everest

e-promo for Coca-Cola & Everest

Sales promotion center undertook the planning & implementation of the online campaign, to support the “Say it with a song” concept for Coca Cola and EVEREST fast-food chain. EVEREST customers could enter the competition to win exclusive tickets for the MTV Europe Music Awards in Glasgow, by buying their favorite…

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